Weebora
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A web startup aiming to be the primary online platform for padel-related holidays and experiences.
Founded in 2024, Weebora is a digital marketplace dedicated to selling
padel tournament tickets, academies with the best padel coaches and holidays centered around
one of the fastest growing sports in Europe and South America.
Zetalab took care of every aspect of the brand: from the name, inspired by one of the most
iconic shots in padel, to the the visual identity, that conveys the dynamism and positivity of the sport.
I was in charge of the motion design for the logo and the commercials, I worked on the Anywhere Campaign promo material, and I designed the UI for the web marketplace.
Logo animation
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The Weebora logo was designed with the "swoosh" of a padel ball in mind. The animations reflect the innate dynamism of the sport, and were designed to be showcased on the big screens of a dim-lit padel arena.
Marketplace UI
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The UI for the Weebora marketplace was designed to be implemented step by step, and
incorporates the complexity of a service that offers all-around sport experiences.
The website started with a simple user flow based on pre-built packages, and was updated
with intermediate steps that allow the customization of the padel-related activities,
flight and hotel booking.
Anywhere Campaign
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The marketing campaign we designed for Weebora for the Premier Padel season of 2024/2025
is based on the concept of impossible padel locations: a lonely island in the Pacific, a
snowy mountain in the Swiss Alps, an airship in the skies over Miami Beach.
The images were generated with Stable Diffusion to be blatantly fake and absurd, to pose an
irreverent question: what if Weebora could actually take you there?
